Blue Ocean Marketing Blog

Jo Taute

Jo Taute
Partner - CRO. Jo is tireless in helping her clients and their teams achieve it, setting direction and inspiring and empowering clients and staff to win together.

Recent Posts

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Strategic partnerships; leveraging the power of many

In any given week, I talk to numerous businesses, particularly those in startup or growth mode, who struggle with finding the tactics to access and grow a customer base in line with strategy - and to do so cost-effectively. To extract profit from those tactics is often a bigger challenge.

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Jo Taute
Published by: Jo Taute on Nov 5, 2018 12:44:25 PM
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Turning strategy into meaningful brand value

Brand without strategy risks amplifying the wrong message, to the wrong people. This insight poses an approach to aligning strategy and creative, to make sure you amplify the right strategic message through your brand and into communications

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Jo Taute
Published by: Jo Taute on Nov 5, 2018 12:15:55 PM

Good To Great

Shift Your Thinking

We believe that shifting thinking from products to customers can take any business from good to great. 

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